In Seoul, Goheung Seoneo Hoe Matjip is an omakase-style restaurant serving hoe (raw fish) and steamed dishes made with fish from Goheung. The owner personally catches the fish in Goheung and brings them in for service. The representative menu includes samgyeopsal (pork belly) and gopchang (grilled intestines), served grilled with salt or seasoning. The exterior is somewhat run-down.