Lotte Culture Center Main Branch is a culture center in Myeongdong that runs hobby classes such as cooking and colored pencil drawing. It also holds a food corner, shopping stores, and a small theater on the basement first floor, which makes it easy to include in a route through Myeongdong. Installing the app allows two hours of free parking, and the center is connected to the subway. The culture center is on the basement first floor, so it is hard to find on a first visit.