Iya Iya & Friends is a cafe near Apgujeong Rodeo and Dosan Park that serves brunch items such as hummus, souvlaki, and Greek salad along with premium olive oil. The bar plate comes with a banana mocha topped with espresso, cream, and lemon zest, and matcha tiramisu is also available. Character props and goods are displayed throughout the store, making it feel like a brand exhibition space. Food and drinks are on the pricier side.