HONG Chiffon Cupcake is a cafe in Bangkok that sells chiffon cupcakes, located next to Auntie Need's shop. The soft chiffon has a strong butter aroma and is not overly sweet, available in coconut, cream cheese, chocolate chip, and raisin flavors. The flavors are displayed separately in a glass case, and customers can choose and buy the ones they want. The seller greets customers first and responds with a smile.